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TikTok Is Developing AI-Generated Video Disclosures as Deepfakes Rise

Some viral TikTok videos may soon show a new type of label: that it’s made by AI.

The ByteDance-owned app is developing a tool for content creators to disclose they used generative artificial intelligence in making their videos, according to a person with direct knowledge of the efforts. The move comes as people increasingly turn to AI-generated videos for creative expression, which has sparked copyright battles as well as concerns about misinformation.

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