Freelance photographers are looking for ways to score clients beyond their own social media presence. That’s where startup The Luupe, founded by a former director at stock photography company Shutterstock, has identified an opportunity.
The two-year-old startup connects photographers, particularly female and non-binary photographers, with advertisers through a virtual marketplace, similar to how influencer marketing agencies connect brands with social media personalities. The remote company on Tuesday announced $3 million in seed funding led by venture firm Wave Capital. The Luupe plans to use the new capital to hire marketing, sales and engineering employees over the next six months.
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